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PlayStation Plus is essentially Sony’s answer to Xbox Game Pass. PS Plus offers subscribers two free games a month and can significantly help small and medium-sized studios who might not have the marketing budget to put their games out there. However, not every studio benefits from the arrangement, as Oddworld: Soulstorm exemplifies. Lanning recently went on the Xbox Expansion Pass podcast. During the interview, he explained how the studio lost out on tens of millions of dollars due to the PS Plus deal. According to Lanning, Oddworld Inhabitants suffered from financial difficulties during Oddworld: Soulstorm’s development. The studio agreed to offer the game free for a month through PlayStation plus in exchange for an undisclosed sum. Oddworld Inhabitants negotiated the payment expecting Soulstorm to sell between 50,000 and 100,000 copies at launch. However, it ultimately moved more than 4 million units during the month it was free with PlayStation Plus.
According to studio head Lorne Lanning, the agreement was evidently a disaster for developer Oddworld Inhabitants. He described the decision to bring Oddworld: Soulstorm to PS Plus as “devastating,” costing the studio a significant amount of money.